The dual impact of the pandemic and Brexit has unleashed devastation across the domestic economy. One exception appears to be food manufacturing, where Irish brands could capitalise on changes in shopping habits into the future.
11th Mar, 2021 – 5 min read
Of the countless crystal ball-gazing webinars held by business organisations since the onset of Covid-19, the one organised by Love Irish Food on Wednesday stood out for a simple reason: sheer optimism. A certain amount of cheerleading can be expected from an organisation dedicated to the promotion of Irish-made consumer foods. Yet the positive outlook sketched out for an audience of food manufacturers by Tánaiste and Minister for Business Leo Varakdar; Tesco Ireland commercial director Joe Manning; economist Jim Power; and David Berry of marketing consultancy Kantar Ireland was grounded in some convincing observations. They all agreed that Irish food…
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