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BEST ‘IN CAMPAIGN’ USE OF THE LOVE IRISH FOOD LOGO AWARD

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HOW TO ENTER

To enter, send the details of the campaign to Kieran Rumley at [email protected]

PLEASE INCLUDE THE FOLLOWING INFORMATION:
The Name of the brand · The media to be included in the campaign
Total spend · Images of each communication element
The names of each member of the brand team · Why you think your campaign should win?

THE CAMPAIGN CAN BE IN THE MARKET, ANY TIME BETWEEN NOW AND THE 31ST OF MARCH 2015.

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As part of our 5th birthday celebrations, Love Irish Food is launching an award for the best use of its logo in a marketing campaign between October 6th 2014 and March 31st 2015. The award will go for the best use of its logo as part of your brand marketing

campaign.

It will go to the marketing team managing the brand at the launch of the campaign. First prize is €3,000 and second prize is €2,000, each to be shared among the winning marketing teams for their own use.The object of the award is to encourage you to maximise the benefit of your Love Irish Food membership & to highlight to consumers the member brands of Love Irish Food.

Campaigns considered for the award will include all bought media, TV, Digital, Outdoor, Press & Radio. Very best of luck to you and please remember to share this news among your Love Irish Foods member brand colleagues.

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TERMS AND CONDITIONS
1. The prize is as stated, €3,000 for the winning entry and €2,000 for the runner up. 2. The decision of the judges is final and no correspondence will be entered into. 3. Entries must be made online by sending an email with full details of the campaign as outlined in the entry instructions before midnight on March 31st, 2015. 4. There is no cost to enter. 5. Entry is open to Love Irish Food members only. 6. Entrants confirm that in the event of their winning they will be willing to take part in publicity photographs and materials with details of their campaign. 7. Entrants confirm that they will make themselves available for interview should there be questions or the need by the judges to find out more about the campaign. This will be at no cost to Love Irish Food. 8. Entrants must be Republic of Ireland food and drink manufacturing companies. They must source ingredients, where possible, from within the Republic of Ireland. 9. Campaigns entered must have at least commenced in the Irish marketplace between October 1st 2014 and March 31st 2015. 10. Entrants must fulfil the qualifying criteria for Love Irish Food membership. (A brand can only be classified as a Love Irish Food brand when at least 80% of the brands revenue is derived with a manufacturing process in ROI). Full criteria are available on www.loveirishfood.ie. 11. Entering brands must be fully paid up members of Love Irish Food. 12. Entered campaigns can only feature Love Irish Food brands. 13. Entry instructions form part of these rules. 14. The promoter is Love Irish Food, PO Box 12095, Dublin 6W. 15. Canvassing or any attempt to influence the jury will disqualify an entrant. 16. Entrants must have permission to enter from the most senior marketeer within their organisation. 17. All advertisements must fully comply with ASAI guidelines and best practice within the industry. 18. By entering this competition, entrants agree to be bound by the rules and to be bound by the decisions of the judging panel. 19. Any entry which it is discovered contains false or untrue information or which has broken these rules, before during or after judging will lead to the immediate disqualification of that entry. 20. In the event of a companies circumstances changing regarding their manufacturing status and qualification under Love Irish Food rules, it will be at the discretion of the judges as to whether they can take up all or any part of the prize remaining.

 

BEST ‘IN CAMPAIGN’ USE OF THE LOVE IRISH FOOD LOGO AWARD