Why join us?
In a time of high inflation and strain on consumers, brands need something to differentiate themselves. Love Irish Food can provide and support a point of difference for brands in Ireland.
What our members say
Simon O’Keeffe, Head of Sales Lir Chocolates
“It is a clear identifier to consumers that we are an Irish-made brand. Provenance is a big factor in making consumers choose your brand, so the fact that we are made in Ireland means that we continue to be a big hit with Irish shoppers. We attended Bord Bia Bloom where we advertised our membership of Love Irish Food and the feedback there was very positive. At Christmas, we will roll out the Love Irish Food logo on our packaging and we are looking forward to seeing the reaction from our consumers.”
Rachel Byrne, co-owner of Zingibeer
"I was delighted to win the Love Irish Food bursary, they have many great ways in which they support Irish food businesses, especially early stage producers like ourselves. They are great advocates for their members from advice to championing our brand on social media. The instant recognisability the logo offers customers gives added confidence which is a huge help to new brands."
Stephen McCormack, MD of McCormack Family Farms
"We are very impressed with what the team do at Love Irish Food to support their members and the organisation has a fantastic track record of activations in-store, outdoor and via digital channels "
Jason Doyle, MD of Bewley’s
“Being a Love Irish Food member has also presented additional retail exposure and advertising opportunities which have been a boon as we continue to grow our business.”
Emma Gregory, Sales Manager Ireland, Nomadic Foods
"The real benefit of membership is the possibilities that it offers, e.g. a brand struggling on how to present to a potential new business or isn't sure about how to introduce NPD to the trade, or is looking for a possible link up or cross promotion with another brand, Love Irish Food will provide whatever help they can"
Barry Crowe, Barry John Sausages
"Love Irish Food has given us a platform to promote our business by allowing us to use the recognised and respected Love Irish Food logo on our product label. The team are only just a phone call away if we have any queries and they offer fantastic support"
Liam McDonnell, MD Legacy Irish Cider
"Love Irish Food has been great for me. The team are very progressive about pushing small Irish producers and talking directly to groups and multiples to gain listings"
Barry and Emma Cahill, Glenhaven
Would Emma and Barry recommend membership of Love Irish Food to other locally produced food brands? “100% yes, what the logo does on pack, the standout it gives you, and the trust that it instils in consumers – and Love Irish Food provides great advice to businesses because they really care about their members.”
Nicola Kearns, CEO, Niks Tea
Being part of Love Irish Food has elevated Niks Tea's exposure to the market and has rebooted our confidence in our brand. The support from the team is immense - it is a great comfort to have their experience, support and knowledge available to us. Having the logo on our pack is a powerful marketing too for our brand.
Charlie Scanlan, MD of Jump Juice
Given that juice is a global commodity, being linked with Love Irish Food has helped differentiate our product as a quality, local, Irish-produced range which is increasingly important for the Irish consumer. Love Irish Food continually represents the best interests of its members.
Jo Davey, Director, Absolute Nutrition
Love Irish Food is a supportive network, as well as an exciting platform to share our brand and news with customers across the country, Recognised my many they have supported us with product launches, marketing campaigns and endless information.
Ór-Real Irish Butter, CEO Pat Sheahan
“The organisation’s trusted reputation with consumers and the fact that it represents authentic Irish food and drink brands makes the partnership an ideal fit for us,”
Karol Butler, Good4U
The team in Love Irish Food have their fingers on the pulse. At a time when so much is happening, it is really important to have people aware of all the changes happening.
Nicholas Dunne, MD of Killowen Farm
Love Irish Food is an extremely professional and well-run organisation that is doing a great job delivering a very positive message about Irish food. As a member, we are committed to playing our part in promoting Irish-produced products, as well as our own.
Shane Divilly – Divilly Brothers
"Love Irish Food assistance in achieving brand recognition and helping you to grow your product with retailers is fantastic. I would highly recommend membership of Love Irish Food to any business that is engaged in the supply of Irish-produced food and drink products.”
Kevin Donnelly, MD of Britvic Ireland
We believe in the power and credibility of the Love Irish Food Logo. It certainly gives us an advantage with our customers
Patrick O’Sullivan – Gallaghers Bakery
Love Irish Food actively promotes and supports Irish-produced food brands and Patrick is convinced that carrying the Love Irish Food logo on pack is helping to get the locally produced message across to shoppers. “Consumers want to know more about the products they are buying from a sustainability point of view and also because they want to be sure they can trust the brand when it comes to provenance and traceability”
Nigel Scully – Cuisine de France
Cuisine de France joined Love Irish Food in early 2021. “We have been involved with a number of Love Irish Food campaigns over the last 12 months, both in-store and through their social media platforms,” he says. “And Love Irish Food were very supportive when we launched new products. Consumers will continue to support Irish businesses, so having the Love Irish Food logo on our products is a great selling point. We would definitely recommend membership"
Noreen Gallagher – Plant-It
Noreen Gallagher believes that Plant-It’s membership of Love Irish Food has helped the company to establish its quality credentials and to make its sales pitch to the trade, not just in Ireland but overseas. “Love Irish Food is such a positive story and Irish consumers have always been very loyal to Irish brands that they know and trust”.
Tom Gannon, Niall McGrath – Cali Cali Foods
The (Love Irish Food) organisation has played a key role in the development of the Cali Cali brand. ...We took a stand in the Love Irish Food tent at Bloom in May 2019. It turned out to be a massive sampling and consumer feedback session...the feedback we got from consumers and buyers who attended led us to adapt some of our flavours and packaging'
Sean Murphy – East Coast Bakehouse
The brand exposure that East Coast Bakehouse has gained through its Love Irish Food membership has been invaluable.
Tom Cronin – Rye River Brewing
The logo helps us to promote ourselves as an authentic Irish brand, so it verifies who we are and where we are from, and that is particularly important in the highly competitive craft beer sector.
Maxine Hyde – Ballymaloe Foods
“It is wonderful to be part of a community that represents Irish food brands. This is so important to us in Ballymaloe Foods. We especially love being involved in the Love Irish Food Marquee at the Bloom Festival. We look forward to seeing the ways they continue to bring this community together.”
John Flahavan – Flahavan’s
Love Irish Food …aligns very well with our business, promoting Irish food brands and local sourcing. Love Irish Food helps support family businesses like ours, who are committed to sourcing locally and keeping jobs in our small village communities.
Máirín Uí Lionaird – Folláin
"As Founder members of Love Irish Foods, we think it is high time for Irish food manufacturers to be recognized for their enormous contribution to the Irish economy. Follain has been creating wealth, both on a local and national level for the past 37 years. Locally by employing 38 people and nationally by paying corporation tax as well as PAYE for our employees. Love Irish Food is the best and most genuine organization for the promotion of Irish companies and their products."
Micheal McCambridge – McCambridge Bread
Our membership of Love Irish Food has had an extremely positive impact on our business, being a member of the organisation further endorses our position with Irish consumers as an Irish family food manufacturer.
Tom Kearney and Denis O Driscoll – Spice O’ Life
Having the Love Irish Food logo on our products communicates a very clear message of high quality to the consumer & emphasises the fact that all of our products are Irish-made.
David Keeling – Keelings
We really enjoy our association with Love Irish Food and we use the Love Irish Food logo in all of our packaging on Irish grown seasonal produce…I love the concept of Love Irish Food…
Mary Sadlier – Coole Swan
Thanks to Love Irish Food for all the support, emails and follow throughs. I am glad we are members …The atmosphere at the moment is tough and very isolating but we really feel very ‘’looked after’’ by you guys...someone cares and that is gold dust right now.